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    A Major Flaw In The Way Most Massage Therapists Think

    July 7th, 2007

    massage marketingYesterday I took my kids to the Miami Seaquarium, and while there I discovered a major flaw in the way most massage therapists think about one of the most powerful marketing methods available to them.

    While strolling from one salt water tank display to the next, I came across a tank with, what was to me, a very interesting and eye-opening explanation next to it.

    I don’t remember what the heck was in the tank, but I’ll never forget what was next to it.

    This little plaque on the wall explained the relationship between a host and a parasite.

    I’m assuming that whatever was in the tank was a parasitic organism living off some type of host, also in the tank.

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